The Alberta Liquor Store Association

What's New

2016 AGM

The Annual Meeting of the Alberta Liquor Store Association will be convened Oct 3, 2016 at the Renaissance Airport Hotel at 4 PM. All members are welcome to attend and join us at the Awards Reception to follow. Attached are documents related the AGM and elections of a new Board. Also Proxy forms for any owner unable to personally attend. Financials and Nominations Committee Report will be posted asap before the end of the month.

Alberta Liquor Industry Conference

5th Anniversary

Featuring for the first time ever our Alberta Product Salon with Alberta made beer and spirits

The Alberta Liquor Industry Conference is an excellent opportunity for all sectors of the Alberta Liquor Industry to come together to participate in a one day conference to discuss topics of interest, network and learn about the new trends and products in Alberta. Through seminars, a tradeshow, a tasting salon and keynote luncheon the conference provides opportunities to interact with industry representatives from the Alberta liquor industry, including; Hospitality, Brewers, Restaurants, Bars, Retail and more. The Luncheon will feature Mr. Bill Robinson, CEO of the Alberta Gaming and Liquor Commission as Key Note Speaker.

Welcome AMA Grant Ventures

ALSA welcomes a new partner, AMA Grant Ventures Ltd. For more information and to view their website please visit

Breaking News

Liquor Bulletin - Joint and Cross‐Market Advertising and Promotions

Joint and Cross‐market Advertising and Promotions


Please see link to advise of changes to Section 6.2 of the Retail Liquor Store Handbook regarding joint advertising and crossmarket advertising and promotions by Class D licensees and Duty Free Stores. 


DrinkSense - Fetal Alcohol Spectrum Disorder mandatory poster

In efforts to increase awareness and help prevent Fetal Alcohol Spectrum Disorder (FASD), the Alberta Gaming and Liquor Commission (AGLC) has updated its mandatory FASD poster for all Class A and Class D licensed premises.   As a Class A or D licensee, they require all of us to post the new mandatory FASD poster in a prominent area of our premises on September 9, 2016.     This is in accordance with Sections 3.1.3 and 3.2.4 of the Licensee Handbook and Section 3.3.8 of the Retail Liquor Store Handbook.  This poster replaces the previous mandatory FASD poster. 

Two 8x11 versions of the new mandatory FASD poster are available - in addition to a larger 11x17 option that can be downloaded on the AGLC website at

This poster is part of this fall’s DrinkSense brand launch.   DrinkSense will represent all of AGLC’s responsible drinking programs, including FASD awareness.    FASD is 100% preventable if the use of alcohol is avoided during any stage of pregnancy. The AGLC is confident that this poster will help remind Albertans that there are risks with consuming alcohol during pregnancy.

The AGLC thanks you for being a valuable partner in AGLC’s social responsibility efforts.  If you have any questions, please contact Carmen Longworth, Social Responsibility Coordinator – Liquor, AGLC, at 780-447-7508.


Beer Markup Increase - Memo from the AGLC

The AGLC has relesed a memorandum about the August 5, 2016 beer markup increase. Click here to download and read.

Liquor Retailer Magazine Summer 2016 Issue
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